PR for Black Athletes: Representation, Respect, and Real Strategy
You’re not just an athlete—you’re a brand, a leader, and a voice.As a Black athlete, the spotlight hits
What Does a Tour Publicist Actually Do?
When most artists think about going on tour, they focus on the shows: the lights, the soundcheck, the
Sports PR for Athletes: Build Your Brand Beyond the Game
You’re more than just stats and highlights—your story matters.In today’s sports world, performance gets you noticed, but publicity
Top 7 Media Outlets Every Touring Artist Should Target
Planning a tour? The venues are booked, the team is ready—but how will fans and the press find
How to Handle a PR Crisis as an Athlete or Artist
In the age of social media and 24/7 news cycles, one headline, one tweet, or one viral moment
Why Every Athlete Needs a Media Strategy Off the Field
When you think of an athlete’s success, you might picture game-winning shots, record-breaking stats, or viral highlights. But
What Goes in a Tour Press Kit—and Why It Matters
Whether you’re hitting the road as an independent artist, speaker, or author, one thing is certain: media coverage
How I Help Athletes Get Featured on ESPN and Sports Illustrated
If you’re an athlete dreaming of seeing your name in Sports Illustrated, or landing an interview on ESPN,