Artificial intelligence (AI) is no longer just a buzzword—it’s a boardroom priority. In 2025, AI is transforming how companies hire executives, from how candidates are identified to how leadership potential is assessed. For employers, this means faster decision-making and sharper

When the Federal Reserve adjusts interest rates, the ripple effects stretch far beyond Wall Street. By mid-2025, businesses across industries are already feeling the impact of higher borrowing costs. Hiring slowdowns, delayed expansion plans, and increasing pressure on wages are

For athletes, endorsement deals can be life-changing—opening doors to income, visibility, and long-term brand partnerships. But while landing a deal is exciting, navigating the process the right way requires more than a handshake and a logo. Behind every successful endorsement is

When the cameras are rolling, what you say—and how you say it—matters. For athletes, media moments are no longer limited to post-game pressers. Today, you’re expected to show up confidently in interviews, press conferences, podcast appearances, social media clips, and brand

When you're in the spotlight, everything moves fast—especially when things go wrong. In sports, a single incident—a controversial statement, an off-field altercation, or a misunderstood post—can turn into a full-blown media storm in a matter of hours. That’s why crisis management

In today’s digital and media-driven world, athletic performance is only part of the story. Fans, brands, and media outlets want to know who you are beyond the game. That’s why personal branding has become one of the most powerful tools

You’re not just an athlete—you’re a brand, a leader, and a voice.As a Black athlete, the spotlight hits differently. And so does the scrutiny. At BGG Enterprises, I offer public relations tailored specifically for Black athletes—because the way you show up

When most artists think about going on tour, they focus on the shows: the lights, the soundcheck, the fans. But what happens before and after each performance can be just as important as what happens on stage. That’s where a tour

You’re more than just stats and highlights—your story matters.In today’s sports world, performance gets you noticed, but publicity builds your brand. Whether you're preparing for the draft, signing with a new team, launching a personal brand, or navigating off-the-field opportunities, you

Planning a tour? The venues are booked, the team is ready—but how will fans and the press find you? For touring artists, press coverage isn’t just a bonus—it’s a key strategy for growing your audience, attracting industry attention, and selling tickets